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Meet Nickie Scriven

Nickie Scriven GAICD is a Non-Executive Director, former CEO of Zenith Media, and the Founder and CEO of Chief Meta Chicks, a women's tech start-up community; and Alchemy8 Media, an independent marketing consultancy and full-service advertising and media agency.


An Executive business, marketing and media professional with 27+ years' experience in business & and marketing strategy, digital transformation, data, analytics & and insights, e-commerce, communications & and content, brand strategy & and identity, digital & and social media, public relations and sponsorship.


An early adopter of Web3, excited by the opportunities and benefits of decentralisation and interoperability at a time when consumers are seeking control over their data and privacy. Passionate about educating and bringing more women on the web3 journey and the opportunities for innovation and business success. Working with communities, businesses and brands at the intersection of Web3 and IRL, via education, entertainment, e-commerce, socialisation and networking via her businesses Chief Meta Chicks and Alchemy8.

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Navigating Web3: A Candid Conversation with Founder of Chief Meta Chicks

We had the opportunity to chat with Nickie Scriven, a Non-Executive Director at Chief Meta Chicks Pty Ltd, about her journey and perspectives in the Web3 industry. Her insights offer a unique glimpse into the challenges and potential of this rapidly evolving space.

Nickie can you share with us who are your must follows in the industry to stay up to date?

"Too keep up date I follow Molly White, Joan Westenberg, Web3 Academy, McKinsey. 

What resources were pivotal in starting your career?

"Networking, reading widely, mentoring, asking questions and crafting the type of leader I wanted to be through observing the good and the not so good of others."

Everyone's talking about Web3. What’s your bold take on its future?

"I believe Web3 has the potential to be the next iteration of the internet and the means through which we will connect and engage with our chosen communities. This will be driven by a desire to remain anonymous when we want to, have ownership of our own data, remove the power of centralised players and allow creators and transactors to engage and transact directly and transparently. I believe the legal means of engaging suppliers and contractors could be governed by smart contracts in the future with automated payments for work contracted and delivered. I believe education and training will expand into web3 environments. And I believe the future of marketing, brand engagement and ecommerce will occur within web3 communities and blend IRL with digital / web3 interaction and engagement."

You've been involved in some amazing projects. Is there one that stands out for you?

"Launching Chief Meta Chicks World, although to be fair its more Web2.5. We have built the Chief Meta Chicks education and content on the Curiious platform to provide members with an immersive 3D environment to explore resources, podcasts, games and more. They can also attend live stream events, panels and workshops, engage through chat functionality and post profile stories to introduce themselves to our community."

What excites you the most about working in the Web3 space?

"That it is in such early development stages and there is so much innovation to come. We have no idea yet what Web3 will actually be as we are all still building, experimenting, learning and iterating.."

What do you find to be the most challenging aspect of working in Web3, and how do you navigate these challenges?

"Security, fraud, bad actors and crypto bros. You have to remain vigilant. The good news is the bad actors are being found out and regulation is coming which is what is needed if we want to see mass adoption. Our focus at Chief Meta Chicks is web3 education and security fundamentals for our members. We want them to be able to explore and learn in a safe way so they can see the potential and build with genuine purpose and passion, with potential for profit and business success."

What advice would you give to other women aspiring to enter and make an impact in the Web3 industry?

"Do your own home work, learn the basics, research widely, experiment, look for a web3 application for something you are passionate about. Ensure that your web3 project has a reason for being, that it solves a problem or overcomes a challenge. Don't build just to build, build for purpose and passion and then the profit will come.."

This conversation with Nickie Scriven not only sheds light on her achievements and challenges in the Web3 world but also offers invaluable advice for anyone looking to make their mark in this rapidly changing industry.

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